Personalizing Salesforce mass email helps improve open rates and customer responses. Use merge fields to add names and company details in emails. Segment your email list based on customer interests to send relevant messages. Keep the subject line short and engaging. Write clear and simple email content with a call-to-action. Test different email versions to see what works best. Avoid spam words to ensure better email delivery. Use Salesforce reports to track email performance and improve future campaigns. Automate follow-ups to keep customers engaged without extra effort. Make emails mobile-friendly so customers can read them on any device. Use dynamic content to send different messages to different users. A well-personalized Salesforce mass email increases customer trust and improves conversion rates. Follow these best practices to get better results from your email campaigns.

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